AdSense Referrals – wherever you introduce guests to merchandise like Google Pack, Google Apps, Firefox, etc. – are often a wonderful supply of revenue if you get them right.
In the last 3 months, our financial gain from AdSense Referrals has nearly tripled (see graph) and is currently at par with revenue generated from AdSense for Search program. wish to be told the trick ?
There aren’t any secret recipes – you initially have to be compelled to realize merchandise that may charm a lot of to your guests. as an example, photography blogs can have higher ore success with Picasa whereas technology blogs can get a lot of conversions with Google Pack and Firefox.
Use Text Links: Google provides Referrals in each image and text format however i might advocate mistreatment the text format as they match any space and mix extraordinarily well with the content. you'll even modification the font size of AdSense units.
Pick the Right Text Link: For every Google Product, you have a variety of text links to choose from. For example, Google Pack is available in six variations.
Since it's nearly not possible for anyone to guess that of those six text links can work best on their web log, you must produce individual channels for every of them. The channel names are often made mistreatment the words within the text link to avoid confusions later.
Here’s a snapshot from my "Manage AdSense Channels" page – the "google-pack-get-essential-sw" channel name corresponds to – "Get Essential Software with Google Pack" – and so on.
The next step is AdSense Split Testing where we rotate all these text links (same product but different language) at one place. Here’s a sample code to help you implement an AdSense split test for referrals:
google_ad_output = "textlink";
google_ad_format = "ref_text";
google_ad_client = "pub-1234";
google_cpa_choice = ""; // on file
var labnolcpa = Math.random();
if (labnolcpa <= .3) {
google_ad_slot = "1234";
} else if (labnolcpa > .3 && labnolcpa <= .6) {
google_ad_slot = "7890";
} else if (labnolcpa > .6) {
google_ad_slot = "5583";
}
After you run this check for few days, move to your AdSense Reports (Advanced), select Referrals within the product and show performance by Channel knowledge. notice the text links that aren’t operating thus well and eliminate them from your slip check. Repeat.
And once 3 such iterations, you may notice the correct ad(s) that convert best on your web site. That’s however it worked on behalf of me.
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